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Aviva

Aviva are the UK’s leading diversified insurer, with businesses spanning insurance, wealth, and retirement. They also have major operations in Ireland and Canada. Aviva is a leading general insurer in the UK and Ireland, providing insurance solutions to over 12 million customers.  Aviva offer commercial lines insurance to a wide range of businesses, from the micro segment up to large UK and global corporates. They also operate in the London market through their Lloyds syndicate, Probitas. In personal lines, they offer motor, home, travel, breakdown, pet and gadget insurance. They operate their own garage repair network and completed the acquisition of Direct Line in July 2025. They have been taking care of people for more than 325 years, in line with their purpose of being ‘with you today, for a better tomorrow’. In 2025, they paid £31.9 billion in claims and benefits to their customers.

Crunch time for insurers’ Consumer Duty reports

One year on from the introduction of the Financial Conduct Authority’s Consumer Duty requirements for open products, Emma Ann Hughes investigates whether insurers will get a pat on the back or a clip round the ear from the regulator when they hand in…

Big Interview: Sam White, Stella Insurance

Sam White, CEO of Stella Insurance, discusses her journey from aspiring stunt woman to insurance entrepreneur, the impact of her unconventional career path, and her mission to drive innovation and inclusivity within the industry.

Why are HNW MGAs dropping like flies?

After numerous MGAs operating in the high-net-worth space have either been sold or gone into run-off over the last few years, Scott McGee asks what does it take to survive in this space?

Is fraud detection the only funding certainty in insurance?

Content Director’s View: Another year, another raft of insurers highlighting record fraud detections and savings. Jonathan Swift reflects on this and asks whether the industry is close to a tipping point when it comes to continued improvements in…

British Insurance Awards 2024 winners revealed

Aviva was among the big winners with four outright prizes at last night’s (3 July) British Insurance Awards, on an evening where former British Insurance Brokers’ Association CEO Steve White was recognised with The Achievement Award.

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