Aviva
Aviva are the UK’s leading diversified insurer, with businesses spanning insurance, wealth, and retirement. They also have major operations in Ireland and Canada. Aviva is a leading general insurer in the UK and Ireland, providing insurance solutions to over 12 million customers. Aviva offer commercial lines insurance to a wide range of businesses, from the micro segment up to large UK and global corporates. They also operate in the London market through their Lloyds syndicate, Probitas. In personal lines, they offer motor, home, travel, breakdown, pet and gadget insurance. They operate their own garage repair network and completed the acquisition of Direct Line in July 2025. They have been taking care of people for more than 325 years, in line with their purpose of being ‘with you today, for a better tomorrow’. In 2025, they paid £31.9 billion in claims and benefits to their customers.
Insurance Post’s Christmas Special Podcast
Post content director Jonathan Swift, news editor Scott McGee and Emma Ann Hughes, editor, ditch the usual format of our publication’s award-winning podcast to deliver a holly, jolly Christmas Special.
Making sure Father Christmas is covered
Insurance Post editor Emma Ann Hughes has made a list of Santa Claus’s risks and got the insurance industry’s leading lights to check it twice in order to recommend products plus services for the man tasked with delivering a holly, jolly Christmas this…
Ex-Criterion loss adjuster used dead in-law’s details in £160k scam
A former senior loss adjuster for Criterion, who submitted a series of fake insurance claims as well as keeping recovered items for himself, has been jailed.
Insurtech Review of the Year 2024
2024 was a busy year for insurtechs as insurers looked to make the most of artificial intelligence plus data analytics, but sector leaders reckon the industry will push the boundaries of digital transformation even further in 2025.
Motor insurers with most satisfied customers revealed
NFU Mutual, Halifax, LV, Saga, and Direct Line have the most satisfied car insurance customers, according to Fairer Finance’s latest consumer survey, which also reveals an increase in premiums means fewer motorists are happy with their provider today…
Optalitix and PWC team up; Ki goes standalone; Davies’s reshuffle
Friday Round-Up: Insurance Post wraps up the major insurance deals, launches, investments and strategic moves of the week.
Aviva and Acturis partner to simplify claims process
Aviva has launched its application programming interface with Acturis, designed to streamline the claims process for brokers.
Allianz to vacate London office next year
Allianz will move its UK London office next year, with the site of its current building set to redeveloped into a 36-storey skyscraper, Insurance Post can reveal.
Does Aviva’s move for DLG clear the path for Ageas to land Esure?
Following the news that Direct Line Group looks set to accept Aviva's £3.6bn takeover bid, Tom Luckham asks: What does this mean for the race to acquire Esure?
Q&A: Venkat Sathyamurthy, Tractable AI
Venkat Sathyamurthy, newly appointed CEO of Tractable AI, discusses his journey to the top of the insurtech and his plans for the company’s next stage of artificial intelligence focused growth.
All Amanda Blanc wants for Christmas is Direct Line
News editor view: Now a deal between Aviva and Direct Line Group has reached "preliminary agreement", Scott McGee looks at what the deal could mean for the future of the businesses and the wider market.
Re-emergence of Southampton: where insurance first docked
While the story of insurance is often traced back to old coffee houses in London in the 16th century, Scott McGee discovers insurance had a place in the UK hundreds of years before that as he explores the re-emergence of its original hub in the UK:…
Ageas announces raft of personal lines hires
Ageas UK has today announced changes to its executive leadership team, as it commits to growing in the personal lines broker market.
Heidi Alexander appointed Transport Secretary
Following the resignation of Louise Haigh as transport secretary, Downing Street confirmed that Heidi Alexander has been appointed to replace her.
Is a Direct Line sale an inevitability?
Briefing: Even though it said it will not “engage further” after Aviva’s takeover attempt, is a Direct Line Group sale an inevitability?
Aviva attempts ‘opportunistic’ take-over of Direct Line
Direct Line’s board confirmed this evening (27 November) that they have rejected a £3.3bn takeover bid from Aviva - the second suitor they have turned down so far this year.
Ghost broker busting – how can they be blasted off social media?
Content Director's View: If there’s something weird selling motor cover and it don’t look good … why do so many young drivers fall for ghost brokers on social media and what can be done to bust them, asks Insurance Post's Jonathan Swift.
ABI’s Gurga urges regulators to slash red tape
Hannah Gurga, director general of the Association of British Insurers, has urged the government and regulators to grab Alexander the Great’s sword and slash through the Gordian knot of regulation.
Claims handling improvements stalled in Q3
Claims service is down on last quarter, but remains well above where it was this time last year, research conducted by Gracechurch has revealed.
Howden buys Storfield; Hiscox’s drone partnership; SiriusPoint's CUO
Friday Round-Up: Insurance Post wraps up the major insurance deals, launches, investments and strategic moves of the week.
Direct Line CIO Jokhoo to leave at the end of the year
Direct Line Group’s chief information officer, Ash Jokhoo, is to leave the insurer at the end of the year, Insurance Post can reveal.
Probitas opens five lines of business following Aviva sale
Probitas will begin quoting for five new classes of business marking the first development since it was acquired by Aviva earlier this year.
One in three young drivers scammed by ghost brokers
An Aviva survey of 2000 drivers aged 17-25 found nearly one in three young motorists have purchased car insurance from a ghost broker on social media.
Pace of general insurers’ race to net zero revealed
As the 2024 United Nations Climate Change Conference, known as Cop 29, begins in Baku, Azerbaijan, Insurance Post’s Emma Ann Hughes analyses the pace of providers racing to become net zero heroes.