Big Interview: Sten Saar, Zego

Sten Saar, co-founder and CEO of Zego, speaks to Damisola Sulaiman about the challenges of building an insurtech in an evolving landscape, the lessons he learned entering the complex world of insurance as an outsider, plus his plans for growing the business.

When Saar launched Zego with co-founder Harry Franks in 2016, the goal was to solve a problem he had discovered in his previous role as operations director of Deliveroo in its early days.

He joined

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