Aviva
Aviva are the UK’s leading diversified insurer, with businesses spanning insurance, wealth, and retirement. They also have major operations in Ireland and Canada. Aviva is a leading general insurer in the UK and Ireland, providing insurance solutions to over 12 million customers. Aviva offer commercial lines insurance to a wide range of businesses, from the micro segment up to large UK and global corporates. They also operate in the London market through their Lloyds syndicate, Probitas. In personal lines, they offer motor, home, travel, breakdown, pet and gadget insurance. They operate their own garage repair network and completed the acquisition of Direct Line in July 2025. They have been taking care of people for more than 325 years, in line with their purpose of being ‘with you today, for a better tomorrow’. In 2025, they paid £31.9 billion in claims and benefits to their customers.
2024 Claims and Fraud Awards shortlist revealed
The shortlist can today be revealed for the 2024 Insurance Post Claims and Fraud Awards.
Aviva completes Probitas acquistion
Aviva has completed its acquisition of Probitas, following the receipt of all necessary approvals.
Nine out of 10 brokers currently recruiting
Aviva’s Broker Barometer shows that 94% of brokers are actively recruiting, a significant increase on last year when 71% of brokers had a vacancy open.
What Labour’s landslide victory means for insurance
Sir Keir Starmer, the nation’s new prime minister after Labour’s landslide general election victory, as well as key insurance industry figures, have the same message: “change begins now”.
Is fraud detection the only funding certainty in insurance?
Content Director’s View: Another year, another raft of insurers highlighting record fraud detections and savings. Jonathan Swift reflects on this and asks whether the industry is close to a tipping point when it comes to continued improvements in…
British Insurance Awards 2024 winners revealed
Aviva was among the big winners with four outright prizes at last night’s (3 July) British Insurance Awards, on an evening where former British Insurance Brokers’ Association CEO Steve White was recognised with The Achievement Award.
Aviva’s Chambers on tackling SME underinsurance
View from the Top: Jason Chambers, director of innovation for SME at Aviva, explains how data and technology can help brokers explain the risk of underinsurance and protect their customers’ businesses.
Use ‘data explosion’ to make property claims more predictable
Lessons could be learned from the motor sector in terms of making property insurance data more standardized to help with predictability and clarity around claims.
SRG buys broker; Lockton’s space practice; Markel’s head of casualty
Friday Round-Up: Insurance Post wraps up the major insurance deals, launches, investments and strategic moves of the week.
Why home insurers must cut to the chase
Editor’s View: Emma Ann Hughes is annoyed by home insurers’ waffling attempts to explain what is pushing up premiums.
Aviva sees 65% increase in non-whiplash injury claims
Non-whiplash-related injury claims have jumped by nearly two-thirds since the whiplash reforms, Aviva’s head of counter-fraud Pete Ward has told Insurance Post.
Digital claims: closing the loop from FNOL to settlement
Technology is transforming the ease and efficiency of the insurance claims process. But there’s still a balance to be found between light touch and human touch. Saxon East reports.
Direct Line raids Aviva again for another exec hire
Direct Line Group has raided Aviva once again, this time for its new group chief risk officer.
Plugable’s charger scheme; FSCS’ claims partnership; Aon’s broking head
Friday Round-Up: Insurance Post wraps up the major insurance deals, launches, investments and strategic moves of the week.
Winners of British Insurance Technology Awards 2024 revealed
The winners of the inaugural British Insurance Technology Awards were unveiled last night (18 June) at a glitzy bash at the London Marriot Hotel, Grosvenor Square.
ABI’s Braun receives OBE in King’s Honours List
Yvonne Braun, director of policy for long-term savings, health and protection at the Association of British Insurers, has been awarded an OBE in His Majesty the King’s Birthday Honours List.
Clear’s latest deal; JMG surpasses £300m GWP; Kane named Allianz ambassador
Friday Round-Up: Insurance Post wraps up the major insurance deals, launches, investments and strategic moves of the week.
Is insurer service really that bad?
News Editor View: After comments from Jensten’s Alistair Hardie earlier this week saying no insurer gets service right and that we should “rip up the service rule book and start again”, Scott McGee asks: Is it really that bad?
What Labour’s Manifesto means for insurers
Labour leader Sir Keir Starmer aimed to woo insurers when he outlined his party’s blueprint for government just before lunchtime today (13 June).
Aviva’s Blanc hits back at Labour’s motor insurance plans
Aviva’s group CEO Amanda Blanc has hit back at Labour’s proposed plans to address motor insurance premiums in the UK, stating that “you don’t need a sledgehammer to crack a nut”.
Allianz on top again in latest Brokerbility satisfaction survey
After topping the survey in 2022, Allianz has once again come out on top of Brokerbility’s latest satisfaction survey of key insurer partners.
Tackling Sexism in the City
Post Podcast: The Financial Conduct Authority is seeking to create a culture in insurance where people can speak up, challenge and be confident the issues they identify will be investigated and addressed.
Paddy Power pulls mention of Aviva from ‘fantasy’ Euro 2024 story
Paddy Power has amended a "news" story that claimed footballer Luke Shaw was cut from the Euro 2024 squad after being refused travel insurance by Aviva.
Key takeaways from the Liberal Democrat Manifesto for insurers
Ed Davey, leader of the Liberal Democrats, was the first to fly out of the traps today (10 June) with his Manifesto packed with promises of what will be delivered by his party if he becomes prime minister.