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Aviva

Aviva are the UK’s leading diversified insurer, with businesses spanning insurance, wealth, and retirement. They also have major operations in Ireland and Canada. Aviva is a leading general insurer in the UK and Ireland, providing insurance solutions to over 12 million customers.  Aviva offer commercial lines insurance to a wide range of businesses, from the micro segment up to large UK and global corporates. They also operate in the London market through their Lloyds syndicate, Probitas. In personal lines, they offer motor, home, travel, breakdown, pet and gadget insurance. They operate their own garage repair network and completed the acquisition of Direct Line in July 2025. They have been taking care of people for more than 325 years, in line with their purpose of being ‘with you today, for a better tomorrow’. In 2025, they paid £31.9 billion in claims and benefits to their customers.

Three insurance industry challenges for Gen Z to fix

Use artificial intelligence as an assistant, don’t let inclusion be a tick box exercise, and shape your company’s climate change efforts was the advice to Generation Z who attended iCan’s Elevate conference last week.

#11 Aviva

Just missing out on making it into the Top 10 of Insurance Post’s Top 30 European Insurers 2023 List was UK-domiciled Aviva, which reported 5.1% average premium growth for the year.

RSA posts £9m loss for first half of 2023

RSA has posted a £9m loss for the first half of 2023 and hired Aviva’s former transformation director James Godfrey to try to future-proof its technology, digital and data capabilities.

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