Q&A: Waseem Malik, Aviva

WaseemMalik2024

Aviva’s chief claims officer Waseem Malik spoke to Insurance Post about the evolution of claims roles, the progress of Aviva's digital transformation, and emerging trends in fraud.

How do you think claims roles have evolved in recent years?

I would say claims almost used to be seen as a bit of a back-office function. It was almost seen as a customer service line. It’s anything

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