Marketing
Business agility for improved profitability - webinar now available on demand
If you missed the recent Post webinar in association with Pitney Bowes Business Insight on the challenges of communicating with customers in today's changing world, you can now watch the on-demand version.
Market moves: All change at the trade bodies
With insurer moves slower than last week, this week has seen a number of changes among the trade bodies, with the Chartered Institute of Loss Adjusters, the |British Insurance Brokers’ Association and Federation of European Risk Management Associations…
PSTF: Ignoring mobile interaction could be ‘devastating’
Companies that are yet to fully embrace the web should look straight to mobile to ensure competitive advantage.
Wipro BIS countdown: Virtual reality check
Generations Y and Z can be targeted through social networking sites.
Explosion in whiplash claims highlights the need to tackle cause not symptoms
Last week’s Claims Club meeting saw a heated debate on referral fees, a call for members to lobby against the EU tax review and heavy criticism of the SRA
Interview - A&A Group: A constantly evolving company
Starting as a two-man operation in a house in Twickenham, A&A Group has grown exponentially since its humble beginnings. Jonathan Swift talks to Tony Allen and Steve McPherson about keeping pace with changes in the market.
New generation claims group: Networking opportunities
With a brief of developing innovative ways to improve the claims process, the Chartered Insurance Institute’s new generation claims group recently finished its year-long pilot. Ant Gould looks at the results and talks to the key players.
Broking focus - Regulation: The new broom
The Financial Conduct Authority will assume responsibility for the regulation of brokers taking over from the Financial Services Authority at the end of 2012. The Institute of Insurance Brokers, the British Insurance Brokers' Association and the London &…
View from the top: More than just words
Tech companies push the boundaries of what is conceivable, while media groups walk a legal tightrope to publish good stories. That's why their insurers and brokers must work so hard to keep up with their clients' risks.
Miller promotes two to 'support future growth'
Miller Insurance Services has created two senior roles within its London headquarters.
Zurich Municipal feels Biba’s wrath over anti-broker marketing
The British Insurance Brokers’ Association (Biba) has hit out at Zurich over the content of a Zurich Municipal advert urging customers to “cut out the middle man”, Post’s sister title Insurance Age has revealed.
British Insurance Awards 2011: Driven by ambition
PERSONAL LINES BROKING INITIATIVE OF THE YEAR – WINNER – PROVISIONAL MARMALADE
British Insurance Awards 2011: A position of trust
MARKETING INITIATIVE OF THE YEAR - WINNER – HISCOX INSURANCE COMPANY
Insurance & social media: To tweet or not to tweet
The insurance industry has struggled in its early attempts to adopt social media, due to its staid reputation. Sam Barrett warns that being slow to capitalise on the benefits it can bring means the industry is missing a trick.
Cash-back schemes eat into aggregators
The growing popularity of online cash-back schemes among personal lines customers is posing a threat to aggregator profits.
Editor's comment: Customer conundrum
Cuddly toy or cold hard cash? That appears to be the latest dilemma facing the insurance-buying public.
Post Europe – Aggregators: Passport to Europe
With the aggregator concept set to spread across the Channel, Jane Bernstein asks is Europe ready for it?
Aggregators: Passport to Europe
With the aggregator concept set to spread across the Channel, Jane Bernstein asks is Europe ready for it?
Multi-million pound meerkat giveaway
Compare the Market is bracing itself for a spike in sales as it prepares to unveil a new multi-million pound above-the-line advertising campaign that will give away a free meerkat toy with every sale of a car, home, van or pet policy.
Broker Assistance creates new sales and marketing director role
Broker Assistance has appointed Juliette Tarrant sales and marketing director, a newly created position designed to drive the firm’s growth across all customer and product lines.
Post Europe: Product recall - ignore social media at your peril
Why companies should include a social media strategy in their product recall and crisis plans.
Interview - Peter Winslow: Best at building
Backed by an armoury of well-known brands, BGL CEO Peter Winslow tells Lynn Rouse about pan-European aggregation, acquisitions and why there is plenty of life in meerkats yet.
Broker focus - lead generation: follow the leader
Many brokers would not be able to survive without high volumes of lead generation but what form produces the best results? Trevor Cutts assesses the options and factors to consider.
PE-backed firm targets GI with ex-Rias head
Online financial services sales and marketing firm Media Ingenuity is in discussion with insurers to support a push into the general insurance personal lines space. It follows the recruitment of the former head of commercial management at Rias and head…