Skip to main content

Aviva

Aviva are the UK’s leading diversified insurer, with businesses spanning insurance, wealth, and retirement. They also have major operations in Ireland and Canada. Aviva is a leading general insurer in the UK and Ireland, providing insurance solutions to over 12 million customers.  Aviva offer commercial lines insurance to a wide range of businesses, from the micro segment up to large UK and global corporates. They also operate in the London market through their Lloyds syndicate, Probitas. In personal lines, they offer motor, home, travel, breakdown, pet and gadget insurance. They operate their own garage repair network and completed the acquisition of Direct Line in July 2025. They have been taking care of people for more than 325 years, in line with their purpose of being ‘with you today, for a better tomorrow’. In 2025, they paid £31.9 billion in claims and benefits to their customers.

AI could kill the insurance renewal habit

Editor’s View: With more than 70% of consumers expecting artificial intelligence to influence their insurance purchases within the next year, Emma Ann Hughes predicts renewals face their biggest disruption right now since the demise of the Yellow Pages.

Aviva expands ChatGPT insurance app

Two months after becoming the first major UK insurer to launch an app on ChatGPT, Aviva has expanded its capabilities to allow customers to obtain a life insurance quote.

Big Interview: Ross Dingwall, Mission

Ross Dingwall, CEO of Mission Underwriters, speaks to Insurance Post regarding the firm’s expansion plans, the MGA market, and his thoughts on heightened regulatory scruitiny.

Insuring the Birkin boom: risks in plain sight

As iconic handbags appreciate significantly in value, Tim Evershed examines how insurers are adapting to challenges around portability theft risk, valuation volatility and the limitations of traditional home insurance policies to cover the cost of such…

You need to sign in to use this feature. If you don’t have an Insurance Post account, please register for a trial.

Sign in
You are currently on corporate access.

To use this feature you will need an individual account. If you have one already please sign in.

Sign in.

Alternatively you can request an individual account here