Aviva’s Storah reveals power of ChatGPT in insurance sales
Aviva UK and Ireland general insurance CEO Jason Storah has revealed the benefits of the provider’s recently-launched ChatGPT app.
In March, Aviva became the first UK insurance company to let customers get a quote through ChatGPT, with the insurer aiming to utilise the tech as a major sales channel.
Giving evidence today (22 July)
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