Marketing
David Beckham becomes health ambassador for AIA Group
Ex-footballer and England captain David Beckham will become the global ambassador for pan-Asian life insurance firm AIA Group.
This Week in Post: Surprises and savings
Getting a nasty surprise when the bill arrives is a feeling many of us have experienced. Some insured losses are no different.
2018 Insurance Marketing & PR Awards: Full list of winners
LV was acclaimed as the Insurance Brand of the Year at last night’s Insurance Marketing and PR Awards
Blog: The four stages of insurance innovation - a model to make sense of the market
Insurtech innovators comes in many different shapes including 'angsty', 'arms length' and 'armchair'. However, Dan White from Ninety Consulting argues large businesses should aspire to be 'all- together' innovators to maximise digital opportunities.
Norwegian insurtech start-up plots London base and funding round
Norwegian insurtech start-up Cloud Insurance is looking to establish an office in London in 2019 as it prepares for a funding round to help it grow the business.
Blog: Why partnering is the only show in town for insurtechs
For most insurtechs the question no longer seems to be whether to partner up with an incumbent, but what the nature of the partnership should be. Marketing Eye CEO Neil Edwards explains what could be learnt from fintechs such as Revolut, Monzo and…
Aviva France targets an extra million policyholders by 2022
Aviva’s French subsidiary has unveiled its strategy to gain one million policyholders within four years.
Roundtable: The future of insurance in the digital age
Insurers feel they need to adapt to the digital age but they don’t all agree on how to drive technological change. What culture should they nurture? Post invited a number of industry experts to discuss the challenges ahead
Interview: Ali Crossley, BGL
In less than a year in her new role as managing director for Junction and BGL Customer Services, Ali Crossley has helped implement more than 100 digital improvements across the group's brands.
Willis Towers Watson Networks' Sara Fardon on protecting the value of brokers' local expertise
Independent brokers face ever-evolving challenges, which networks can help them take up, argues Sara Fardon, managing director of Willis Towers Watson Networks.
Editor's comment: As easy as ABC
As any mother does, from the day my son was born, I spend a lot of time trying to get him to talk. We did baby sign language, Monkey Music singing nursery rhymes and, of course, I read to him every night before bed.
Profile: Phil Barton, Jelf
With massive investment and growth since its acquisition by Marsh, Jelf CEO Phil Barton tells Will Kirkman about the broker’s plans for the future
State of the Broker Nation 2018: Probing broking
Michèle Bacchus spoke to brokers to find out their thoughts on regulation, their trade body and their opinion of the UK insurance market
Lust for trust: can public trust be restored in insurance?
Nick Marson, founder of Parallel Mind, talks to commentators from across the insurance market to garner their views of how the insurance market can respond with one collective voice to meet the challenge of restoring public trust
Blog: Insurers should cover recyclables price volatility
The reluctance of current players in the waste sector to manage recyclables price risk presents opportunities for the insurance sector, explains Surabhin Chackiath, waste and resource management consultant at SLR Consulting.
Analysis: Takaful, all promise and little delivery
With more than three million Muslims in the UK, there has long been a feeling that sharia-compliant insurance products should find a market but the reality has proved the opposite. So far, every attempt to establish a takaful insurer in the UK domestic…
Gallagher to become official Premiership Rugby sponsor
Gallagher is set to become the official title sponsor of Premiership Rugby from the 2018-19 season.
Roundtable: Using data to defend your territory
Insurers have been exploiting data for decades to underwrite risks. Could they use that know-how to market their products better - and stop tech giants from taking their customers?
Blog: Segmentation can help insurers enter new markets
Chris Cowan, managing director of Clusters, argues a targeted approach can help insurance companies stand out in a crowded market.
RSA's Gail Parker on using internal brand engagement to better serve customers
Gail Parker, brand, marketing and distribution director at RSA Personal Lines, shares her tips on employee engagement and customer satisfaction.
Interview: ABC Investors - Bunker, Cassidy, Castle, Horton and O’Roarke
With their restrictive covenants expiring at the end of 2017, the former LV general insurance management are now free to re-enter the market. Jonathan Swift speaks to the quintet about their new consortium ABC Investors, digital innovation and what it…
Q&A: Nigel Edwards, EXL
Nigel Edwards, senior vice-president and head of Europe at EXL Services, spoke to Jonathan Swift about the incoming General Data Protection Regulation and its impact on insurers.
A-Plan's Carl Shuker on ending dual pricing in personal lines
Those loyal to their insurer are probably paying more than they should. Carl Shuker, CEO of A-Plan, believes it’s time the market took a bold move to address the problem