Marketing

Blog: Who Monitors Wins

The insurance industry has never been so dynamic in terms of the new players and products coming on stream on what seems like a daily basis. Marketing Eye CEO Neil Edwards offers his advice on how to stay ahead of these developments whilst managing to do…

Blog: The death of the chief digital officer

As dead as a CDO-do; terrible pun, but with Andrew Brem departing as chief digital officer at Aviva and not being replaced, Jonathan Swift mulls whether this job title will soon be going the way of this flightless bird

Interview: Ali Crossley, BGL

In less than a year in her new role as managing director for Junction and BGL Customer Services, Ali Crossley has helped implement more than 100 digital improvements across the group's brands.

Editor's comment: As easy as ABC

As any mother does, from the day my son was born, I spend a lot of time trying to get him to talk. We did baby sign language, Monkey Music singing nursery rhymes and, of course, I read to him every night before bed.

Profile: Phil Barton, Jelf

With massive investment and growth since its acquisition by Marsh, Jelf CEO Phil Barton tells Will Kirkman about the broker’s plans for the future

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