Insurance Marketing and PR Awards 2017: Winners
Co-op Insurance picked up two awards for digital marketing and social media influence at the Insurance Marketing and PR Awards today.
Ingenie also picked up two awards, one for its brand and another for Honor Clement-Hayes, who was declared Young Marketer/PR Employee of the Year.
Elsewhere, the chief communications officer at the Motor Insurers’ Bureau Shavaun Glen was given the prize for being the Industry Champion of the Year; and Caroline Wagstaff picked up the prestigious Achievement Award.
Before Caroline came to the stage to pick up her award, host Jonathan Swift said she had been acclaimed by the judges for spending the last 25 years immersing herself in the financial and professional services, including commodity trading, spread-betting, accountancy, money broking, legal services and most recently commercial insurance.
“This included five years as head of marketing and communications at Lloyd’s – seeing the organisation through its largest-ever fraud trial and September 11,” Swift added
“Since then she built a respected practice in this sector – working for some of the world’s leading insurance businesses; drawing on both her expertise in crisis comms and helping clients identify issues and messages and then communicating them consistently across the right channels.”
Winners
Digital Marketing Campaign of the Year
Co-op Insurance - #LoveThisPlace
B2B Marketing Campaign of the Year
Broker Network - Murphy “Health Check” Campaign
Insurance PR Campaign of the Year
More Than - The World’s First Art Exhibition For Dogs
Niche Marketing Campaign of the Year
Aviva – Private Clients - Winner
Chartered Insurance Institute - National Apprenticeship Week – Highly Commended
Research/Public Affairs Campaign of the Year
Chartered Insurance Institute - Insuring Women’s Futures
Data/Technology Champion of the Year
Axa Insurance - Winner
Markerstudy Group/Geoffrey Insurance – Highly Commended
Customer Connectivity Award
DAS Legal Expenses Insurance – Customer Understanding
Marketing/PR Team of the Year
UK General Insurance – Winner
Allianz Insurance – Highly Commended
Insurance Event of the Year
Back Me Up powered by Ageas – Stolen Goods Shop – Winner
Axa Insurance – Live Boldly – Highly Commended
Social Media Influencer of the Year
Co-op Insurance
Young Marketer/PR Employee of the Year
Honor Clement-Hayes – Ingenie – Winner
Katie Brooks – Co-op Insurance – Highly Commended
Insurance Brand of the Year
Ingenie – Winner
Sure Thing! – Highly Commended
Industry Champion of the Year
Chief communications officer at the Motor Insurers’ Bureau Shavaun Glen
Achievement Award
Caroline Wagstaff
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