Research: Growing the mid-market

survey-box

Mid-market is a growth area for many, so Post's second research project of the year aims to ask brokers how well insurers are doing in this sector and what more they can do.

Insurers including Aviva, Covea, and Zurich have stated they are focusing on growing their mid-market offering but what does the market really look like?

We are seeking brokers to help us find out. The research asks what the appetite for mid-market business is among insurers and managing general agents? Have mid-market offerings improved in the last two years? Where are the most lucrative growth opportunities?

Is breadth of cover, claims handling or quality of underwriters the most important consideration when placing business? And finally which firms do you rate in terms of their current offering?

Brokers answer the survey here and see the results at the British Insurance Brokers’ Association conference in May. 

Only users who have a paid subscription or are part of a corporate subscription are able to print or copy content.

To access these options, along with all other subscription benefits, please contact info@postonline.co.uk or view our subscription options here: http://subscriptions.postonline.co.uk/subscribe

You are currently unable to copy this content. Please contact info@postonline.co.uk to find out more.

Broker earnings boosted by 11.3% in 2023

The value of the worldwide market for insurance broking in terms of fees and commissions earned was around $168bn (£132bn) in 2023, up from about $151bn in 2022 on a constant currency basis, according to research by Insuramore.

Rise of the AI-broker

Artificial Intelligence has many real-world applications and is already helping the insurance broking community in the US spend more time connecting with, listening to, and advising customers, says Chris Kitchener, vice president of product management for Applied Systems Europe.

Is insurer service really that bad?

News Editor View: After comments from Jensten’s Alistair Hardie earlier this week saying no insurer gets service right and that we should “rip up the service rule book and start again”, Scott McGee asks: Is it really that bad?

You need to sign in to use this feature. If you don’t have an Insurance Post account, please register for a trial.

Sign in
You are currently on corporate access.

To use this feature you will need an individual account. If you have one already please sign in.

Sign in.

Alternatively you can request an individual account here