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Aviva

Aviva are the UK’s leading diversified insurer, with businesses spanning insurance, wealth, and retirement. They also have major operations in Ireland and Canada. Aviva is a leading general insurer in the UK and Ireland, providing insurance solutions to over 12 million customers.  Aviva offer commercial lines insurance to a wide range of businesses, from the micro segment up to large UK and global corporates. They also operate in the London market through their Lloyds syndicate, Probitas. In personal lines, they offer motor, home, travel, breakdown, pet and gadget insurance. They operate their own garage repair network and completed the acquisition of Direct Line in July 2025. They have been taking care of people for more than 325 years, in line with their purpose of being ‘with you today, for a better tomorrow’. In 2025, they paid £31.9 billion in claims and benefits to their customers.

No pantomime villains

Last week, Aviva's sales and marketing director John Kitson opened a possible can of worms when he c...

Staying on top

With Norwich Union heading the rankings in the recent Post Magazine top 100, Jonathan Swift has a timely chat with the insurer's new managing director of general insurance, Mark Hodges, about his plans to ensure the company stays ahead of the pack

Taking a different tack

David McMillan, Norwich Union's partnerships director, tells Jonathan Swift why the company is taking a more active approach to affinity

NU boss lauds Ebay potential

The head of one of the UK's leading affinity insurers has predicted that non-insurance internet brands are likely to represent one of the most fruitful areas moving forward.

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