Amazon and Google shaping insurer communications of the future
Purely digital retailers such as Amazon and brand giants like Apple are potentially having a huge impact on expectations of insurance policyholders.
Although insurers provide entirely different products and services to those offered by these businesses, their customers still expect personalised communications.
This was the cornerstone of the
Only users who have a paid subscription or are part of a corporate subscription are able to print or copy content.
To access these options, along with all other subscription benefits, please contact info@postonline.co.uk or view our subscription options here: https://subscriptions.postonline.co.uk/subscribe
You are currently unable to print this content. Please contact info@postonline.co.uk to find out more.
You are currently unable to copy this content. Please contact info@postonline.co.uk to find out more.
Copyright Infopro Digital Limited. All rights reserved.
As outlined in our terms and conditions, https://www.infopro-digital.com/terms-and-conditions/subscriptions/ (point 2.4), printing is limited to a single copy.
If you would like to purchase additional rights please email info@postonline.co.uk
Copyright Infopro Digital Limited. All rights reserved.
You may share this content using our article tools. As outlined in our terms and conditions, https://www.infopro-digital.com/terms-and-conditions/subscriptions/ (clause 2.4), an Authorised User may only make one copy of the materials for their own personal use. You must also comply with the restrictions in clause 2.5.
If you would like to purchase additional rights please email info@postonline.co.uk
More on Technology
PIB to cool down on M&A as it confirms AI job cuts
PIB Group is taking a more cautious approach to M&A after completing a record 31 deals in 2025, deputy CEO Ryan Brown has told Insurance Post.
Big Interview: Dan McNally, Tide
Dan McNally, SVP and CEO of Tide Insurance Services, tells Insurance Post what drew him to lead the business management platform’s foray into insurance and how he intends to make an impact in the market.
ChatGPT insurance race: UK’s Malcolm takes on WaniWani
A UK insurtech incubated in Founders Factory is looking to take on US ChatGPT insurance app trailblazer WaniWani by creating an equivalent to Stripe’s standards for e-commerce “to properly unlock” artificial intelligence distribution in personal and SME commercial lines.
Axa shares AI approach after Aviva’s ChatGPT move
Axa has confirmed it is working with partners on using AI to “develop new capabilities that enhance trust, value and convenience for our customers”.
Insurtech Bertie broadens out to brokers
MGA-focused insurtech platform Bertie is expanding into the broker market.
Q&A: David King, Artificial Labs
David King, co-founder and co-CEO of Artificial Labs, breaks down how enabling a digital first ecosystem can realise the business’ intention to be a leading technology provider for the London market.
Roundtable: Smarter claims, faster recovery – optimising return-to-work journeys
How modern, AI-driven claims intelligence can transform return-to-work experiences that benefit claimants, employers and insurers alike.
Hidden scammer arms race every business now faces
Matt Porter, CEO of insurance software provider Bridgetech, reveals cyber criminals latest tactics is one of the strongest arguments in favour of ditching working from home to return to the office.