In conversation with RSA: distinguishing from rivals in SME commercial
The SME commercial market remains one of the most highly competitive in the UK insurance space.
Against this backdrop RSA relaunched its offering last year, and in this video its SME trading director David Greaves explains to Post and Insurance Age editor-in-chief Jonathan Swift how it has attempted to distinguish itself from rivals.
Among the areas covered include the importance of broker feedback, evolving propositions in the SME motor and property space, and how speed to market is key.
Visit www.RSAbroker.com for more information
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