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Interview - Bart de Smet: Return to fitness

desmet bart ageas cutout

Despite being one of the most high-profile casualties of the financial crisis, Ageas is now focusing on the future rather than the past. Jonathan Swift meets group CEO Bart De Smet to discuss its UK plans, acquisitions and why big is not necessarily beautiful in a post-credit crunch world.

Among the many financial institutions to emerge from the credit crunch bruised and battered — but infused with a new vigour and name — Ageas stands out as an interesting case study. Once listed among

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