Millennials keen to trade blood and urine samples for premium discounts
Millennials in the UK are prepared to give up their own blood, urine, and personal data if it means lowering their insurance premiums, according to a survey conducted by generation researchers Decode.
The study, conducted on behalf of business applications company Pegasystems and outsourcing provider Capgemini, surveyed 1,000 UK residents between the ages of 18 and 34 on their attitudes to
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