Lifespan.
As Italy crosses the economic bridge to greater stability and inflation rates fall, alternative long-term savings products - including life insurance and pensions - are beginning to take off. The challenge is now to ensure the market reaches its full potential, says Jeremy Golden.
From a pan-European perspective, Italian consumers are relativelatecomers to the life market, but sales have rocketed over the last five
years and this boom is reflected and fuelled by their
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