Servicing - He loves SME, he loves SME not
Capturing and keeping small to medium-sized business is a priority for brokers and insurers alike but few have agreed on the best strategy to achieve this. However, as Louise Meeson discovers, a trend towards re-establishing regional offices in order to nurture strong face-to-face relationships could offer a relatively simple solution
With small to medium-sized enterprises accounting for the vast majority of businesses operating in the UK, the SME sector is clearly a vital area for the insurance industry. However, with some
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