The old and the dutiful
The cost of funding care for the elderly can be crippling, yet it currently remains an unrealised market for insurers. Nicola Andreas asks how insurers can break the cycle and tap into this developing sector
The market for private long-term care was estimated at £3.5bn in the 2006 Wanless social care review. With one in three people requiring care at some point in their lives, there is a real need for the
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