Blog: What does Admiral’s move to consolidate its aggregator businesses as Penguin Portals say about the state of price comparison in 2019?
A week after Go Compare's parent re-financed, Admiral has consolidated its global aggregation businesses as Penguin Portals 'to realise its global growth ambition'. Post content director Jonathan Swift ponders if this signals a first step toward separation, or a more concerted effort to pool best practice.
This morning Admiral announced that it had brought together its comparison businesses under a new subsidiary Penguin Portals Group.
By doing this, the insurer claimed that it had formed the largest
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