Blog: How will Paul Geddes' decade at Direct Line Group be remembered?
When Paul Geddes took over the role of CEO of Royal Bank of Scotland’s insurance business in July 2009, moving from the retail arm of the bank to replace Chris Sullivan, I cannot remember many getting too excited.
In fact I remember many thought it would be a short term appointment to oversee the float or sale of the business, take the kudos, and return to the sector from which he had come.
Instead, in an age
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