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Ant Middle

Ageas to keep Esure and Saga brands

At a time when many heritage brands are on their way out, Ageas UK CEO Ant Middle has told Insurance Post that both the Esure and Saga brands it has bought are to set to stay.

Ant Middle, Ageas

Ant Middle became CEO at Ageas UK in June 2020 and launched a four-year strategy focused on personal lines insurance, accelerating the provider's profitable growth.

Is Esure enough for Ageas?

News Editor’s View: After securing two acquisitions, Scott McGee asks if Ageas will look to acquire more rivals in the future to ensure it is a top three personal lines provider or whether it will focus more on organic growth.

Re-emergence of Southampton: where insurance first docked

While the story of insurance is often traced back to old coffee houses in London in the 16th century, Scott McGee discovers insurance had a place in the UK hundreds of years before that as he explores the re-emergence of its original hub in the UK:…

Ant Middle, Ageas

Ant Middle, CEO of Ageas UK, leaps up 16 places on Insurance Post’s Power List and is likely to climb even higher up the ranking of the industry’s movers and shakers if his parent company continues to court UK targets despite the DLG rebufal.

Big Interview: Ant Middle, Ageas

After a decade with Ageas UK, its CEO, Ant Middle, speaks to Tom Luckham about the changes he’s witnessed, reflects on 2023, muses on his early dreams of footballing stardom, and shares plans to grow the business in 2024.

Insurers’ Review of the Year 2023

While 2023 will be remembered as a difficult year for insurers due to consolidation, capacity restrictions plus new regulatory rules, providers still have high hopes for 2024.

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