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Essex broker rebuffed by Qmetric over Primo name

intellectual-property-office

An Essex-based insurance broker has lodged a formal complaint against Qmetric for using the ‘Primo’ trading title, which 
it claims was its brand name first.

Robin Foster-Taylor, managing director of Southend-on-Sea-based Primo Plc told Post his company was trading under the name a decade before Qmetric even started its Primo Insurance.

He claimed Qmetric

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