Top marks?
The life industry is trying to regain some of its lost credibility, and believes this week's introduction of quality marks for brands is a step in the right direction. Anthony Gould talks to John Cox, chief executive of the PPIAB, about its new initiative.
This week, the first brands to be accredited by the new PensionsProtection and Investments Accreditation Board were announced, following
an initiative by the life insurance industry to try to
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