Claims event: Seddon: social media use is ‘bonkers’


Professor John Seddon, managing director of Vanguard Consulting, slammed social media as a means of customer communication, 
claiming that the insurance industry’s interest was simply a way of cutting

To continue reading...

You need to sign in to use this feature. If you don’t have an Insurance Post account, please register for a trial.

Sign in
You are currently on corporate access.

To use this feature you will need an individual account. If you have one already please sign in.

Sign in.

Alternatively you can request an individual account here: