Skip to main content

Aviva: 'Millions of pounds' of personal lines business to go through Fast Trade this year

rob townend aviva

Aviva anticipates placing millions of pounds of personal lines business through Fast Trade by the end of the year, according to managing director of UK general insurance Rob Townend and managing director of intermediaries Phil Bayles.

The platform allows brokers to obtain a quote and place business with Aviva directly, enabling them to bypass the software houses.

Aviva claims it is able to offer more competitive prices through

Only users who have a paid subscription or are part of a corporate subscription are able to print or copy content.

To access these options, along with all other subscription benefits, please contact info@postonline.co.uk or view our subscription options here: https://subscriptions.postonline.co.uk/subscribe

You are currently unable to copy this content. Please contact info@postonline.co.uk to find out more.

Sorry, our subscription options are not loading right now

Please try again later. Get in touch with our customer services team if this issue persists.

New to Insurance Post? View our subscription options

Register

Want to know what’s included in our free registration? Click here

Already have an account? Sign in here

Show password
Hide password

Broker Forecast for 2026

Brokers are bracing for a soft but fiercely competitive market in 2026 shaped by economic pressures, rapid digitalisation and widening technological divides.

Q&A: Nikki Lidster, Zurich

Zurich UK’s head of SME Nikki Lidster talks to Insurance Post about the firm’s growth in 2025, its plans for 2026, and how it revamped its products this year.

Broker Review of the Year 2025

A softening market put downward pressure on brokers revenue in 2025 but businesses that embraced digital breakthroughs and delivered exceptional service have succeeded in holding on to their clients in a competitive market.

Most read articles loading...

You need to sign in to use this feature. If you don’t have an Insurance Post account, please register for a trial.

Sign in
You are currently on corporate access.

To use this feature you will need an individual account. If you have one already please sign in.

Sign in.

Alternatively you can request an individual account here