Blog: Brokers' bad reputation
So what’s the worst thing you can say to a broker? Accuse them of being commission driven? Question what value they add to customers? Definitely best not to stray into the territory of online comparison sites, says Adrian Saunders, commercial director at Ecclesiastical.
In a survey carried out in December 2016 by Ecclesiastical, 71% of brokers said that the public perception of them needs to change.
While more than half of the 200 brokers felt fulfilled in their
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