A break with the old ways
Shifts in customer and distribution patterns mean a fresh approach is essential if insurers are to prosper. Kevin Harwood believes companies need to break with tradition, employ new business models and IT infrastructures and take a more holistic view of the market.
The unrelenting trend over the past 30 years has been for insurers tooperate a business model focused around specific general, life or health
business units. However, changing customer and
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