Lift off for network.
Problem: Willis had minimal penetration in the SME sector and provincial brokers were losing leverage with insurers. Tim Collison discovers the enter-prising solution that the company came up with.
BROKING INITIATIVE OF THE YEARSponsored by: Iron Trades
Winner: Willis UK - Commercial Risks
Finalists: Aon Risk Services (Unclaimed Assets Register), Boncaster
Limited, F M Green, RBR Insurance
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