New blood in the heartland.
Financial services firms have replaced the traditional manufacturing companies of the East Midlands. Yet this new and vast industry in the heart of England is itself changing all the time, as Simon Threadgold reports.
Everyone has heard of the East Midlands, but few people know theregion's boundaries. It includes Leicestershire, Nottinghamshire, parts of
Derbyshire, most of Lincolnshire, Rutland and Northants
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