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Flourishing business?

For many customers, the local broker stands out as being a vital link with the personal face of insurance in a market place that is becoming increasingly impersonal. Many insurers are eyeing these regional outlets with interest, says Rachel Gordon.

There was a time when many people bought insurance from a friendly
local broker. Now even medium-sized businesses often buy their cover from
huge, impersonal call centres. As far as local presence

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