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Aviva’s Storah tackles gap between price and value

ABI debate, featuring Jason Storah

Aviva’s UK GI CEO Jason Storah has said the Financial Conduct Authority’s Consumer Duty has prompted a deeper focus on customer needs, exposing a disconnect between a price-driven market and what policyholders actually care about.

Speaking during a panel debate at the Association of British Insurers conference this morning (3 February), Storah said external regulatory and customer-focused narratives had “a massive impact” on

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