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Aviva’s Direct Line deal triggers £500 staff gift

Amanda Blanc, Aviva
Photo: Aviva

Aviva has posted an operating profit of £1.07bn for the first half of 2025, up 22% on the start of 2024, and to “celebrate and recognise the acquisition” of Direct Line is giving £500-worth of free shares to staff in September.

During a press call about Aviva’s half-year results, Group CEO Amanda Blanc shared two-thirds of earnings now come from capital-light lines, which she said would accelerate “beyond 70%” once Direct

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