Spotlight on Spain - The Spanish direct insurance market
At its traditionalist heart, the insurance industry has always existed on the tried and tested intermediary-based distribution channel, with the broker or agent, a champion of the policyholder, working tirelessly to find the consumer the best deal.
But the industry changed with the introduction of the direct model. Twenty five years ago, pioneers Direct Line in the UK, rewrote the rule book paving the way for other direct players to make
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