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Income protection to become core product for Aviva

tom spink

Aviva has tipped its new short-term payment protection insurance product to generate a "significant proportion" of its overall turnover following its launch in Q1 2011.

The cover, renewable on an annual basis, will be sold via brokers and Aviva's banking partners, with the product being underwritten at the point of sale. The insurer is also in discussion with its

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