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Post Europe: The importance of geography

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Geographical risk assessment has come on in leaps and bounds over the past 10 years. Insurers now have access to data across Europe that gives them the ability to pinpoint the locations of their insured risks better than ever before.

And insurers, reinsurers and brokers have all invested heavily in this capability as the tools have become more available in the 21st Century marketplace.

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Despite these improvements

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