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LV and Asda team up on road rescue offering

LV and Asda, the supermarket and financial services provider, have partnered to provide a range of road rescue products via LV's Britannia Rescue division.

The contract will run for an initial period of three years. The products will be co-branded and sold in Asda's 337 retail stores across the UK and online at Asdafinance.com.

The product range will

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