Extending your reach.
CRM is being mooted as the latest cure-all for the insurance industry. But reaching customers requires more than expensive software solutions. It is vital brokers connect with their clients to ensure retention, says David Fanning.
One of the catch-all phrases that have grown up in the past decade todescribe practices that have been followed for donkey's years is customer
relationship management (CRM). Widely advanced as a
Only users who have a paid subscription or are part of a corporate subscription are able to print or copy content.
To access these options, along with all other subscription benefits, please contact info@postonline.co.uk or view our subscription options here: https://subscriptions.postonline.co.uk/subscribe
You are currently unable to print this content. Please contact info@postonline.co.uk to find out more.
You are currently unable to copy this content. Please contact info@postonline.co.uk to find out more.
Copyright Infopro Digital Limited. All rights reserved.
As outlined in our terms and conditions, https://www.infopro-digital.com/terms-and-conditions/subscriptions/ (point 2.4), printing is limited to a single copy.
If you would like to purchase additional rights please email info@postonline.co.uk
Copyright Infopro Digital Limited. All rights reserved.
You may share this content using our article tools. As outlined in our terms and conditions, https://www.infopro-digital.com/terms-and-conditions/subscriptions/ (clause 2.4), an Authorised User may only make one copy of the materials for their own personal use. You must also comply with the restrictions in clause 2.5.
If you would like to purchase additional rights please email info@postonline.co.uk
More on Commercial
Markerstudy to sell MGA arm
Markerstudy Group is set to sell its managing general agent arm to the parent company of insurer Tradex, as it sharpens its focus on broking, Insurance Post’s sister title Insurance Age has revealed.
QBE targeting £2.5bn UK GWP by 2030
QBE is aiming to grow its UK business to £2.5bn gross written premium by 2030, according to QBE’s UK casualty director Adrian Browne.
Roundtable: Can commercial insurers crack the fraud conundrum?
Insurers, brokers and fraud experts discussed the challenges of better data sharing, earlier detection and stronger cross-market cooperation.
Diary of an Insurer: Granite’s Luke Marshall
Luke Marshall, head of broker management at Granite Underwriting, balances early starts, poor reception going through tunnels on trains, broker relationships, and looking forward to the British Insurance Brokers’ Association conference in Manchester.
Markerstudy targets £200m GWP as it relaunches ‘simplified’ commercial business
Markerstudy Business, the commercial insurance division of Markerstudy Group, is now fully “open for business,” and is targeting £200m in gross written premium.
Hantavirus outbreak raises complex insurance questions
The hantavirus outbreak onboard MV Hondius has exposed the legal, operational and insurance challenges facing cruise operators when infectious disease incidents escalate across multiple jurisdictions, according to Alexandra Pearson, member of the travel sector focus team of the Forum of Insurance Lawyers.
How the war with Iran will rip through insurers’ balance sheets
Editor’s View: From soaring claims inflation and disrupted supply chains to cyber threats, travel chaos and potential power outages, Emma Ann Hughes outlines how the Iran conflict could reshape underwriting, pricing and profitability for years to come.
Hiscox ‘pulling back’ from property risk
Hiscox has revealed it is pulling back from property because of high underwriting risks.