Success at a premium
Many involved in the personal lines premium finance sector are hoping for the market to harden, and soon. For now, in order to grow their business, financers must ensure they equip brokers with the benefits that come with credit without resorting to hackneyed sales pitches, writes Edward Murray
Personal lines insurers and brokers are not the only ones with their fingers in the air, hoping for a change of wind direction. Premium financiers have also suffered in the face of the soft market's
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