Intact’s Norgrove highlights ‘values’ when rebranding
Intact Insurance UK and international CEO Ken Norgrove has shared his insights with brokers on four key rebranding elements with ‘values, values, values’ top of the list in his experience having taken the provider on the journey.
Last year the Intact rebrand saw the RSA and NIG names exit the market.
Speaking at the British Insurance Brokers’ Association’s conference in Manchester this week, Norgrove acknowledged that with
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