Was the Amazon Insurance Store doomed from its launch?

Amazon

Briefing: After 15 months, the Amazon Insurance Store is coming to an end. Scott McGee asks the question: ‘What went wrong?’ and ‘Was it doomed from the outset?’

It has been two weeks since Insurance Post broke the news the Amazon Insurance Store was closing down, and the overall reaction has not been one of surprise.

After the story broke, I was messaged by

Only users who have a paid subscription or are part of a corporate subscription are able to print or copy content.

To access these options, along with all other subscription benefits, please contact info@postonline.co.uk or view our subscription options here: http://subscriptions.postonline.co.uk/subscribe

You are currently unable to copy this content. Please contact info@postonline.co.uk to find out more.

Sorry, our subscription options are not loading right now

Please try again later. Get in touch with our customer services team if this issue persists.

New to Insurance Post? View our subscription options

Aviva’s Storah has ‘big ambitions’ for HNW

Jason Storah, Aviva’s UK & Ireland general insurance CEO, has revealed his “big ambitions” for the high-net-worth business, and teased a potential entry into pet insurance, as the insurer is “always looking” at expansion opportunities in personal lines.

Q&A: Cameron Shearer, Superscript

Frances Stebbing speaks to Cameron Shearer, CEO of Superscript, about what new entrants in the insurtech space need to do to stay ahead, and how the company’s technology has contributed to driving profitable growth for the year ahead.

You need to sign in to use this feature. If you don’t have an Insurance Post account, please register for a trial.

Sign in
You are currently on corporate access.

To use this feature you will need an individual account. If you have one already please sign in.

Sign in.

Alternatively you can request an individual account here