Marketing: The power of advertising

tv

ho would have thought a furry African mammal, complete with Russian accent, would be embedded in the British psyche as a symbol of insurance?

The power of advertising is obvious – reaching millions of

To continue reading...

You need to sign in to use this feature. If you don’t have an Insurance Post account, please register for a trial.

Sign in
You are currently on corporate access.

To use this feature you will need an individual account. If you have one already please sign in.

Sign in.

Alternatively you can request an indvidual account here: