Guiding staff to adapt and thrive.

Most companies will experience organisational change at some time and the best leaders of such transformations are those that focus on steering personnel in the right direction, says David Miller.

One issue that continues to feature high on the corporate agenda is
organisational change. This activity can add shareholder value, but it
must be managed well. Human resources departments have a

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Why insurance companies love furry faces

Building desirable brands in the insurance market is a challenge, but it all boils down to the right level of distinctiveness, and of course, it helps to have a lovable mascot that evokes an emotional connection, writes Rob Allen, strategy partner at branding and design agency Coley Porter Bell.

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