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Northern soul.

Insurance has played a key supporting role in the development of Liverpool's economic soul, and despite the city's past image problems, says Marcus Alcock, its popularity as a base for insurers is now challenging that of its neighbouring rival Manchester.

Liverpool is a city steeped in insurance. The Liverpool Underwriters'
Association was the first such organisation in the world, while insurers
who are household names today, such as Royal Liver

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