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Play your cards right.

Now that the company reshuffles and mergers seen over the last few years seem to be slowing, many company chiefs are looking to rationalise, playing their new hands with care to keep both customers and shareholders happy Rachel Gordon looks at the wider implications for the industry.

Mergers and acquisitions have been the subject of many column inches
in the insurance and national press over the past few years. But the
feeling across the industry is that there are unlikely to be

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