UIA implements compliance solution
UIA has deployed a new customised marketing resource management solution to improve marketing efficiency and help keep marketing campaigns in line with financial regulations. The deal was signed with Be the brand experience, a services provider firm.
Brandstore will enable UIA to co-ordinate direct mail, advertising and digital marketing campaigns, improve approval processes and keep complete, easily accessible, electronic audit trails forOnly users who have a paid subscription or are part of a corporate subscription are able to print or copy content.
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