Esure looks to enter new markets in online push
Esure has launched a new multi-million pound advertising campaign to help increase its share of the UK’s internet business. Esure - which has over one million policyholders - currently transacts 70% of its business online.
The campaign - which involves a stop motion character called Mister Mouse - is tied in with Esure’s move to widen its target audience away from people with a minimum four years’ no claim discount byOnly users who have a paid subscription or are part of a corporate subscription are able to print or copy content.
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