Fortis rebrands insurance arm as pre-tax profits fall

Barry Smith chief executive Ageas UK

Fortis is to rename its insurance operation as Ageas following the break up of its parent company and the sale of its sister banking arm and brand to BNP Paribas 18 months ago.

The insurer's board is still to agree the new name and logo, which Barry Smith, Fortis UK chief executive explained was selected up by him and seven other executives.

The rebranding came as Fortis UK

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