Insurers at risk of losing two thirds of previous customer data due to GDPR
Insurers will have to delete two thirds of data that they hold on customers and risk losing a vital sales pipeline under the General Data Protection Regulations that come into place on May 2018, according to research from Consumer Intelligence.
The regulation will mean that insurers will have to obtain consent from customers to store their information or risk a fine of 4% of global turnover.
Research from Consumer Intelligence indicates
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